The map to your marketing journey.
Roobix’s marketing arsenal is complete from graphic design to copywriting, web and content development, to social media management and automation. But before we get into any of those specialised areas, we must first look at the basics.
Where does the marketing process begin?Â
At Roobix, it’s with a blueprint.Â
To create our marketing blueprints we conduct:Â
- Discovery workshops
- Competitor analysis
- Digital analysis
- Key stakeholder engagement
- Target audience definition
- Audience needs definition
- Unique selling points analysis
- Key messaging development
- Channels to market conception
The result of these is a totally personalised, all-encompassing marketing plan for your business.Â
Your Blueprint will act as a navigational map for your marketing journey. Throughout, we make meaningful recommendations as part of a detailed marketing implementation plan.Â
Roobix can create a Blueprint as the first step in a Managed Marketing Service (MMS) engagement or as a stand alone consultancy project for the benefit of your in-house marketing team.
Wow, even just the first meeting I had with Roobix was phenomenal. It gave me great insight into marketing strategy, and where to focus our resources to have the most impact. They gave me great, easy to follow frameworks to think through our goals – and identify ideal markets with the best ROI. Roobix also worked through examples of tangible solutions that we can now cost out and test. Highly recommended.
– Bonnie
